Bottega Vinaia’s Pinot Grigio is made with the highest quality grapes and is estate-bottled in Italy’s Trentino.  It is a great value, especially compared to Santa Margherita, which at more than $10 more per bottle is the biggest seller in the premium category of Pinot Grigio.  It’s time to convince people to that they can elevate their choice with the new fashionable option.